Ep 42: Dr. Michael Friedman on Clear Aligners, Patient Experience, and Leaving PPO Constraints Behind

Dr. Michael Friedman on Clear Aligners, Patient Experience, and Leaving PPO Constraints Behind

Benjamin Suggs interviews Dr. Michael Friedman, a Georgia dentist with more than 20 years of experience, about building a dental practice patients rave about. They discuss Dr. Friedman’s path into dentistry, how he purchased and grew an existing practice, and why he moved out of PPO networks to protect quality, time, and team culture.The episode also explores clear aligner treatment, including Invisalign and Candid, financing options, treatment timelines, and what patients should look for when choosing a provider.

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Ep 39: Why Month-to-Month Dental Marketing Is Better Than Long-Term Contracts

Why Month-to-Month Dental Marketing Is Better Than Long-Term Contracts

In this episode, Benjamin Suggs, host of the Dental Flow Podcast and owner of Flow New Patient Marketing, breaks down the pros and cons of long-term contract dental marketing agencies versus month-to-month agencies. He shares real-world examples of dentists stuck in contracts, discusses why some agencies require annual agreements, and explains why his agency chooses a month-to-month model to ensure accountability and faster results.

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Ep 38: Six Ways to Grow Your Dental Practice in 2026 (Without Spending More on Marketing)

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In this episode of the Dental Flow Podcast, host Benjamin Suggs shares six effective strategies for dental practices to grow without increasing marketing expenses. He emphasizes the importance of optimizing Google Business Profiles, expanding financing options for patients, answering common patient questions online, implementing online scheduling, consistently gathering Google reviews, and utilizing photos to enhance online presence. Each strategy is designed to improve patient engagement and increase practice revenue in 2026.

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Ep 37: Why We Stopped Recommending Mailers for Most of Our Dentist Clients

Why We Stopped Recommending Mailers for Most of Our Dentist Clients

In this episode of the Dental Flow Podcast, Benjamin Suggs discusses the reasons behind the agency’s decision to stop recommending mailers for dental clients. He highlights the shift towards digital marketing, the concept of mailer fatigue, and the declining effectiveness of traditional mailers. Suggs emphasizes the importance of targeting high-intent patients and evaluating the return on investment (ROI) of marketing strategies, advocating for a more data-driven approach to patient acquisition.

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Ep 36: Should Your Practice Be Targeting the Keyword ‘Affordable Dentist’?

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In this episode of the Dental Flow Podcast, Benjamin Suggs discusses the keyword ‘affordable dentist’ and its implications for dental practices. He explores the varying definitions of affordability among patients, the reasons behind their search for affordable dental care, and who should consider targeting this keyword in their marketing strategies. Suggs emphasizes the importance of understanding patient intentions and offers actionable steps for practices to effectively utilize this keyword to attract more patients.

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Ep 35: Why Former Clients Return to Dental Marketing Agencies

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In this episode of the Dental Flow podcast, Benjamin Suggs discusses the phenomenon of former dental practice clients returning to his agency after leaving for various reasons. He explores the reasons behind their departure, including changes in management and unmet expectations, as well as the factors that led them to return, such as better results and more supportive agency relationships. The conversation highlights the importance of understanding client needs, the role of office managers, and the significance of continuity in agency-client relationships.

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Ep 34: Four Insights From Launching 100+ Dental Practices

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In this episode of the Dental Flow Podcast, Benjamin Suggs shares four critical insights for dentists planning to start their own practice. He emphasizes the importance of location, targeting new patients, training front desk staff, and creating an exceptional patient experience. Each of these elements plays a vital role in the success and growth of a dental practice, and Suggs provides practical advice based on his extensive experience in the industry.

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Ep 33: Make this One Simple Change Today to Get More New Patients in Your Practice

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In this episode of the Dental Flow Podcast, host Benjamin Suggs shares a straightforward yet powerful strategy for dental practices to boost new patient bookings: instructing front desk staff to always offer an appointment time on every new patient call. By doing so, practices can uncover and address real objections that prevent bookings, gather valuable data on why patients may not schedule, and identify opportunities for operational improvements. The episode highlights the importance of tracking these objections, adapting to patient needs, and making data-driven adjustments to promote practice growth and patient acquisition.

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