Posts Tagged ‘Dental Start Up’
The Top 6 Reasons Why Your Practice Should Be Advertising on Facebook
You already have a Facebook page set up for your practice (and if you don’t you should) but what does it do for you? If you are like many small business owners, posting to your social media account is something that happens “sometimes” and usually just during the holidays. But you can utilize your practice’s…
Read MoreNew Data on the Power of Online Reviews to Get More New Patients
Today’s Topic: New Data on the Power of Online Reviews to Get More New Patients How often do you look up online reviews of a local business you’re interested in before you make any decisions about products or services? If you’re like most people, the answer is all the time. The first thing most consumers…
Read MoreWhat Makes You So Special? 4 Tips on How to Answer that Question.
Everyone thinks they are special (including me). We all know we are better than our competitors. But when our patients ask us why, it is often a hard question to answer with certainty. Even though we may know what makes us better, it not always easy to communicate that to a patient. In the increasingly…
Read MoreA Huge, Untapped Source for New Patients. Right There in Your Office!
Today we’d like to talk about a source of new patient referrals that is often overlooked in a dental practice. Referrals from your team members. I am not talking about the friends and family referrals that you might get from your receptionist or your assistant (that you feel obligated to offer at a discount), but…
Read More5 Other Places Where Your Practice Needs to Be Online: Having a Website is Not Enough!
Total Online Presence. Does that sound familiar? It does if you are a client of Practice Treatment Plan. Our clients often hear us say, “It is not enough to just have a website to market your practice online! It requires a Total Online Presence.” Total Online Presence is a system of connected links, listings and…
Read MoreTwo Great TED Talks That Will Help You Be a Better Practice Owner (and a Better Leader)
When you own your own practice you are not just a doctor, but also a business owner, an entrepreneur and a leader. But what makes a person a great leader? Are leaders born or are they made? Famed marketing and management guru Simon Sinek discusses these topics in two short Ted Talks (links below). As…
Read MoreALERT! 5 Things You Need to Know About the Recent Google Changes
Welcome to Practice Treatment Plan’s Bi-weekly New Patient Marketing Tips! Delivered to you every two weeks. ALERT! 5 Things You Need to Know About the Recent Google Changes At the end of February Google made some big changes to how they display search results. They removed Pay-Per-Click (PPC) advertisements from the right hand side of…
Read MoreTop 5 Most Popular Objections to Using Call Tracking in Medical / Dental Practices
Welcome to Practice Treatment Plan’s Bi-weekly New Patient Marketing Tips! Today’s Topic: Top 5 Most Popular Objections to Using Call Tracking in Medical / Dental Practices Tracking your practice’s incoming, new patient phone calls is a vital piece of your marketing plan. This is accomplished very easily by placing a unique call tracking number on…
Read MoreGoogle Search
Welcome to Practice Treatment Plan’s Bi-weekly New Patient Marketing Tips! Delivered to you every two weeks. Today’s Topic: Google Search When people think of digital marketing there is one word that comes to mind over and over again…Google. So much of the success of your online marketing campaign is centered on how Google treats your…
Read MoreYour Practice's Most Valuable Asset
Welcome to the Practice Treatment Plan’s Weekly New Patient Marketing Tips! This week we will be talking about selling dental practices and the most important asset of your practice when you are looking to sell…your patient base! Most Practice Transition Consultants will tell you that a dental practice’s most valuable asset is its roster of…
Read More