Archive for June 2024
Dental Startup Marketing Plans: Don’t Make These Common Mistakes!
Launching a new dental practice is an exciting venture, but it comes with its fair share of challenges, especially in marketing. Over the years, we have helped launch over 50 dental practices. Some of these practices flourished from the get-go, while others required intervention after their initial marketing efforts failed to produce the desired growth.…
Read MoreThree Ways to Get Google Reviews for Your Dental / Healthcare Practice
In today’s digital age, Google Reviews are vital for the success of your dental or healthcare practice. Patient reviews on your Google My Business page can significantly impact your online reputation, search engine ranking, and ability to attract new patients. However, reviews must be solicited carefully to avoid violating Google’s guidelines. Here, we’ll explore the…
Read MorePlanning For Your Dental Practice’s Success
Planning for the success of your dental practice is a continuous process that requires foresight and strategic thinking. As the saying goes, “When things are going well, that is usually the best time to take a critical look at your operations.” Many successful CEOs echo this advice, and it is particularly relevant for dental practice…
Read MoreCreating WOW Moments for Your Patients
Welcome to Practice Treatment Plan’s Weekly New Patient Marketing Tips! As a new patient marketing company, we primarily focus on strategies to attract new patients to your practice. However, it’s equally important to create an excellent patient experience to encourage those new patients to refer even more new patients. The referral multiplier concept hinges on…
Read MoreHow Many New Patient Opportunities Are You Missing Each Month?
Today, I want to ask you a few critical questions about your dental practice’s patient acquisition efforts: How many new patient phone calls does your practice receive each month? How many of these calls come in when nobody can answer the phone? How many responses to calls have been successfully converted into new patient appointments?…
Read MoreHow To Handle Bad Reviews On Google (and elsewhere)
Even the best dental practices are bound to receive a less-than-stellar review occasionally. Don’t let the fear of negative feedback deter you from creating your Google My Business page! The reality is that most people understand businesses will receive bad reviews from time to time. The key is how you manage these reviews. Let’s explore…
Read MoreDental Practice Purchase Case Study: Buying Future Revenue Streams
Below is an excerpt from the Where to Begin section of our Guide to Purchasing a Dental Practice: A Step-by-Step Guide to Buying & Growing a Dental Practice, which can be purchased here. Case Study Our client recently bought a high-end cosmetic practice from another dentist. The practice was doing very well and was very profitable. The purchasing doctor was…
Read MoreWhat Can Dentists Learn From Starbucks About Office Design?
Business Insider recently posted an insightful article about how Starbucks strategically sets up its stores to encourage more customer spending and foster deeper customer relationships. This raises an intriguing question for dental practice owners: how can you adopt innovative ideas to enhance your dental practice? Let’s explore several strategies Starbucks employs and see how they…
Read MoreEp 6: Why Startup Dental Practices Need to Run Google Ads
Ep 6: Why Startup Dental Practices Need to Run Google Ads Watch Subscribe to our YouTube Channel Download Audio File DOWNLOAD (opens in new tab) Subscribe, Rate & Share (opens in new tab) (opens in new tab) (opens in new tab) (opens in new tab) Summary It’s common to experience challenges when starting a new…
Read MoreWhat Is Your Dental Practice’s Competitive Advantage?
“If you don’t have a competitive advantage, don’t compete.” — Jack Welch. These words, spoken by a renowned business leader, hold significant truth. In today’s competitive dental industry, understanding and leveraging your practice’s competitive advantage is crucial for success. The key lies in having a competitive edge and effectively communicating it to your target audience.…
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