5 Things You Need to Know About the Recent Google Changes

Recent Google Changes

In late February 2016, Google significantly changed how they display search results. They removed Pay-Per-Click (PPC) advertisements from the right-hand side of the results page and added a fourth PPC ad at the top of the search results. What does this mean for your practice? Trust us, these changes are crucial for any doctor or…

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Google Search: The Cornerstone of Digital Marketing Success

Google Search The Cornerstone of Digital Marketing Success

When people think of digital marketing, one word consistently comes to mind: Google. The success of your online marketing campaign largely hinges on how Google treats your website. As I’ve mentioned in past blog posts, Google’s mission is to provide reliable content based on the search terms users enter. Offering practical, relevant content is the…

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Your Dental Practice’s Most Valuable Asset

Your Dental Practice Most Valuable Asset

Most Practice Transition Consultants will tell you that a dental practice’s most valuable asset is its roster of patients. When purchasing a dental practice, you are essentially buying future cash flows, and nothing is more closely tied to those cash flows than active patients. Therefore, maintaining and growing your patient base is crucial to your…

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Patient Education Content On The TV In Your Practice’s Reception Area

Patient Education Content on the TV

Today, we will explore the numerous benefits of displaying patient education content on the TV in your practice’s reception area. Many clients often ask for our opinion on using educational videos in their waiting rooms. Our stance is clear: it’s a great idea. Explore why integrating patient education videos can enhance the patient experience and…

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What About Other Review Sites (besides Google)?

other review sites besides google

Regarding online reviews, Google My Business is undoubtedly one of the most important platforms for your dental practice. However, it’s not the only player in the game. Patients can rate and review your practice on several other review sites. Leveraging these platforms can help you build a robust online presence and attract more patients. Let’s…

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Why Are Google Reviews So Important For Your Healthcare Practice?

importance of Google Reviews

In the digital age, the success of your dental practice heavily relies on your online presence. One of the most critical components of this presence is Google Reviews. These reviews can significantly impact your practice’s reputation, visibility, and patient acquisition efforts. Let’s delve into what Google Reviews are, why they are vital, and how you…

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